WE LOVE CLEANING!
ABC is a brand that sells cleaning products and in Turkey and has changed its logo in 2019. With the logo change, ABC, which usually speaks to middle-aged people, wanted to make its voice heard by young people too. Based on the feeling of relaxation and peace that comes after cleaning, which is the common feature of people of all ages, we have implemented our campaign with our famous use that can appeal to every audience in our films where we give the message We Love Cleaning.
