Akbank, one of Turkey’s leading banks, has been organizing 
the Akbank Jazz Festival for the past 33 years. 

Although the names coming to the festival are big names that speak to 
masses globally the jazz audience has remained niche in Turkey. 

On the 34th year of the festival the brief was to broaden 
the jazz audience and attract more people to concerts.

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Credits

Advertiser: Akbank Sanat
Advertising Agency: TBWA\Istanbul

Chief Creative Officer: İlkay Gürpınar
Executive Creative Director: Volkan Karakaşoğlu
Group Creative Director: Ufuk Işık
Creative Director: Mehmet Demirel

Creative Group Head: Buğra Birgin, Berke Gülçiçek
Creative Team: Şeyma Şenol, Aytekin Taş

General Manager: Ela Bilgisel
Deputy General Manager: Burçin Birim
Brand Team: Cansu Balcı, Cansın Ergün, Pırıl Kaya
Digital Team: Gülten Yılmaz, Yağmur Şentürk

Chief Strategy Officer: Toygun Yılmazer
Strategic Planning Team: Nisan Danışman, Berkay Başer, Sena Sarıkaya
Production Team: Dilan Davutoğlu, Sezgin Saka

Production Company: Ptot Films
Director: Melih Kun
Music: Jingle Jungle

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